Majestic Aoud By Roja Dove Parfum

“I spent three years working in The Gulf understanding, what were then to me, the mysteries of Aoud. Although it is now a celebrated ingredient across the world, there is still much mystique surrounding it, with oils coming from many different sources and varying enormously in quality. Aoud ages like a fine wine, becoming softer, more mellow, rounder and as a consequence, rarer. It was through attending weddings and visiting royal households that I was able to truly discover the variance in quality and beauty of this ancient raw material. With the increasing popularity of the United Arab Emirates as a destination of choice, the worldwide appreciation of Aoud really took off around 2007. Many people said that it was a craze, but without doubt it is now part of the international Perfumer’s repertoire. I wanted to create something which was the ultimate ode to the Aoud ingredient, and so I had to do that by paying homage to its majesty and mystique. This result is a creation which is pure, unadulterated Aoud in its richest and most luxurious form.” – ROJA DOVE.